In the press: Italian e-cigarette firms say new tax benefits tobacco

in the press

europe calling

Electronic cigarette firms in Italy say a new levy that doubles the price of e-liquid refills unfairly helps tobacco giants like Philip Morris International and will hurt their industry. The tax, which was adopted in January, is set at half the rate of that on traditional cigarettes. The controversy centers on the fact that the lower rate is applied to both electronic cigarettes and to tobacco products such as Marlboro HeatSticks, which Philip Morris is launching in Italy alongside a 500 million euro ($568 million) factory investment. E-cigarette companies say applying the discount to tobacco products is unfair, and designed to help Big Tobacco. The firms and industry experts also say the method of calculating the tax is too complicated and gives an unfair discount to Philip Morris’ products. Read full article

S Ledwith and M Geller. (27 February 2015) Italian e-cigarette firms say new tax benefits tobacco [news]. Retrieved http://uk.reuters.com/article/2015/02/27/us-tax-italy-ecigs-insight-idUKKBN0LV0XB20150227

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